Flaming Grill Summer 2024

Bringing those flamin’ great vibes to Flaming Grill

Client

Greene King Flaming Grill

Project

Flaming Grill Summer 2024

Services

Artwork, Creative, Design, Digital

Flaming Grill Summer 2024: The Brief

Our Flaming Grill client tasked us with the exciting challenge of developing a summer campaign that not only heightened brand awareness but also tapped into the joy and happiness associated with summer.

The objective was to design creatives that remained true to the Flaming Grill brand while also being vibrant, eye-catching, and representative of summer.

We embarked on a creative journey to design a concept that blended perfectly with Flaming Grill’s established brand yet stood out as a fresh, summer-themed campaign. The collaboration involved:

  • Design Alignment: Ensuring the designs echoed the Flaming Grill look and feel, maintaining brand consistency.

  • Colour and Theme: Choosing a bright and lively colour palette that captured the essence of summer, making each asset pop.

  • Creative Development: Working closely with our design team to produce a range of assets that conveyed the excitement of summer while staying aligned with the client’s brand identity.

The result was a comprehensive suite of both print and digital assets that brought the ‘Serving Up Summer’ campaign to life. This strapline, featured across all campaign materials, perfectly captured the essence of what we aimed to communicate—Flaming Grill as the perfect destination for enjoying the summer vibes.

  • Campaign Strapline: ‘Serving Up Summer’ was adopted as the unifying theme across all materials, effectively summarising the campaign’s aim and enhancing brand connectivity with the season.

  • Visual Impact: The assets created were not only visually appealing but also designed to attract attention and evoke the feelings of warmth and joy that summer brings.

  • Brand Enhancement: The campaign reinforced the Flaming Grill brand in the minds of existing and potential customers, aligning with their expectations of quality and enjoyment.

The Flaming Grill Summer campaign successfully merged traditional brand elements with a fresh, seasonal twist, resulting in a dynamic presentation that resonated well with the target audience. By integrating the spirit of summer into every element, from the colour scheme to the messaging, we helped Flaming Grill strengthen its position as a leader in delivering memorable dining experiences.

Looking to elevate your brand with a seasonal campaign? Contact us today to see how our creative solutions can illuminate your brand’s strengths and seasonal appeal. Let’s make your next campaign shine!

    MARKETING PERMISSIONS

    Please tick here to confirm you are happy to receive emails from Elf Marketing Ltd: You can unsubscribe at any time by clicking the link in the footer of our emails.

    We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.