We have bags of collective industry experience behind us.
But that’s not the only thing that defines who we are.
Meet Team Elf
We love a chat (and a brew)!
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Emma Foster
The chief of the Elves and the founder of the company. Emma has a passion for marketing, with over 18 years of experience in the industry, along with a Masters in Strategic Marketing. Emma drives the strategy and direction of Elf whilst also maintaining a
hands-on approach to projects and client relationships.
Specialism: Branding & Point of Sale Marketing
Favourite Ad Campaign: Budweiser “Whassup?”
Brew: Twinings No. 4 Dark GreyFounder and MD
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Jo Kevan
Jo has worked in marketing for over 15 years and has spent the majority of this in agency-based roles. After leaving the bright lights of London to return to her North Yorkshire roots, she joined Elf in 2018 where she continues to enjoy the fast pace and variety of agency life but in a slightly more rural setting!
Specialism: New Business Development
Favourite Ad Campaign: John Lewis – The Long Wait (making my eyes leak every year since 2011)
Brew: Yorkshire Tea. Is there anything else?Account Director
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Jemma Champion
Jemma spent 10 years as a journalist for the BBC before stepping into a career in marketing, with experience in the hospitality and charity sectors.
Specialism: Digital Marketing
Favourite Ad Campaign: Innocent Big Knit
Brew: Coconut Flat WhiteAccount Director
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Carly Hendren
Carly studied Film & Media at University before turning her hand to marketing 5 years ago.
Specialism: Menu Design & Marketing
Favourite Ad Campaign: Google Pixel
Brew: Starbucks Caramel LatteAccount Director
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Ben Thomas
Ben studied Sports Marketing at university and has gone on to refine his marketing craft in various industries from hospitality to foreign currency.
Specialism: Digital Marketing & Social Media
Favourite Ad Campaign: Coca-Cola ‘Share a Coke’
Brew: Oat Milk Flat WhiteAccount Manager
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Rosa Byatt-Goodall
After three years of studying English Literature at university, Rosa turned her hand to marketing and discovered the wonderful world of Wacky Warehouse at Elf! Rosa now works alongside our pub brands to deliver creative print and digital campaigns.
Specialism: Attention to detail
Favourite Ad Campaign: Fever-Tree – ‘If 3/4 of your drink is the mixer, mix with the best’
Brew: Jam & Toast Yorkshire Tea – builder’s brew strengthAccount Manager
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Bryony Dodds
Bryony has worked in marketing for several years and has a passion for all things creative.
Specialism: Digital Marketing
Favourite Ad Campaign: Anything Beauty Pie!
Brew: Yorkshire TeaAccount Manager
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Grace Young
Despite studying criminology and sociology at university, Grace decided to start her career in marketing in the theatre industry before joining Team Elf.
Specialism: Creating client presentations
Favourite Ad Campaign: Airbnb ‘Baecation‘
Brew: Mint & Ginger TeaAccount Manager
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Josie Watson
This is Josie’s first role in marketing and she has recently begun managing client projects.
Specialism: Writing artwork briefsFavourite Ad Campaign: Warburton’s ‘The Giant Crumpet Show’Brew: Bird and Blend – Cold Weather WarriorAccount Executive
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Jon Roberts
Jon has been a regular fixture and go-to firefighter pushing words and pictures around on screens for a vast array of clients since the days when mice had a little ball inside.Specialism: GM BriefsFavourite Ad Campaign: The spoof VW Polo ad featuring the suicide bomber and the ‘small but tough’ line.Brew: Ringtons Decaf TeaDesigner
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Peter Jones
Born in the ’70s, raised in the ’80s & ’90s and matured in the 21st century, Peter has been involved in the creative sector and design for most of his life.
Specialism: Creative concepts applied across multiple channelsFavourite Ad Campaign: Simply because it changed everything. Apple 1984.Brew: Don’t do hot drinks!Designer
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Amy Wright
Amy has a degree in Advertising & Design and has worked in the creative industry for over 10 years.
Specialism: Print design
Favourite Ad Campaign: McDonald’s has some really creative campaigns!
Brew: Coconut LatteDesigner
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Rob Alderman
Rob was educated in a time before computers were on every desk! So he must have at least 35 years in the design for print industry.
Specialism: Design for print and creative artwork
Favourite Ad Campaign: John Lewis Christmas advert 2016 ‘Buster on the Trampoline’
Brew: Illy Intenso full-bodied filter coffeeDesigner
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Steve Pardner
Steve has been designing and creating since first having fun on a Mac 30 years ago! When Photoshop had only one ‘undo’ and work was saved on a floppy disk!
Specialism: All print design with a soupçon of 3D thrown in
Favourite Ad Campaign: Apple’s Mac Book Pro-Ultra Thin Magazine ad
Brew: Starbucks Caramel Mac with creamDesigner
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Amy Irving
Originally from Bolton, via Cumbria and now more Teessider than anything else (although she’s still never had a parmo!) Amy studied Graphic Design at uni and has been a graphic and web designer since 2004.
Specialism: Producing Reports & White Papers
Favourite Elf project: St Patrick’s Day 2019
Brew: Good old Yorkshire TeaDesigner
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Jon Tatham
Jon has navigated his way through big and small agencies in the North West with a variety of creative hats on. An impassioned Creative Designer, Art Director and Designer Artist happily crafting in the print and digital realms.Specialism: Creative design concepts for print and directing photographyFavourite Ad Campaign: Müller Light’s ‘Pleasure and Pain’Brew: Home-brewed Americano black coffee.Designer
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Sharon Armstrong
Sharon has an obsession with patterns and colour and loves creating bold, joyful designs. She has over 20 years of experience in the creative industry.Specialism: Branding, packaging and illustrationFavourite Ad Campaign: CPB London’s ‘Imagine’ campaignBrew: Hot Chocolate with cream and chocolate sprinklesDesigner
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