We have bags of collective industry experience behind us.

But that’s not the only thing that defines who we are.

Meet Team Elf

We love a chat (and a brew)!

  • Photo of Emma Foster Photo of Emma Foster

    Emma Foster

    The chief of the Elves and the founder of the company. Emma has a passion for marketing, with over 18 years of experience in the industry, along with a Masters in Strategic Marketing. Emma drives the strategy and direction of Elf whilst also maintaining a
    hands-on approach to projects and client relationships.
    Specialism: Branding & Point of Sale Marketing
    Favourite Ad Campaign: Budweiser “Whassup?”
    Brew: Twinings No. 4 Dark Grey

    Founder and MD

  • Photo of Jo Kevan Photo of Jo Kevan

    Jo Kevan

    Jo has worked in marketing for over 15 years and has spent the majority of this in agency-based roles. After leaving the bright lights of London to return to her North Yorkshire roots, she joined Elf in 2018 where she continues to enjoy the fast pace and variety of agency life but in a slightly more rural setting!
    Specialism: New Business Development
    Favourite Ad Campaign: John Lewis – The Long Wait (making my eyes leak every year since 2011)
    Brew: Yorkshire Tea. Is there anything else?

    Account Director

  • Photo of Jemma Champion Photo of Jemma Champion

    Jemma Champion

    Jemma spent 10 years as a journalist for the BBC before stepping into a career in marketing, with experience in the hospitality and charity sectors.
    Specialism: Digital Marketing
    Favourite Ad Campaign: Innocent Big Knit
    Brew: Coconut Flat White

    Account Director

  • Photo of Carly Hendren Photo of Carly Hendren

    Carly Hendren

    Carly studied Film & Media at University before turning her hand to marketing 5 years ago.
    Specialism: Menu Design & Marketing
    Favourite Ad Campaign: Google Pixel
    Brew: Starbucks Caramel Latte

    Account Director

  • Photo of Ben Thomas Photo of Ben Thomas

    Ben Thomas

    Ben studied Sports Marketing at university and has gone on to refine his marketing craft in various industries from hospitality to foreign currency.
    Specialism: Digital Marketing & Social Media
    Favourite Ad Campaign: Coca-Cola ‘Share a Coke’
    Brew: Oat Milk Flat White

    Account Manager

  • Photo of Rosa Byatt-Goodall Photo of Rosa Byatt-Goodall

    Rosa Byatt-Goodall

    After three years of studying English Literature at university, Rosa turned her hand to marketing and discovered the wonderful world of Wacky Warehouse at Elf! Rosa now works alongside our pub brands to deliver creative print and digital campaigns.
    Specialism: Attention to detail
    Favourite Ad Campaign: Fever-Tree – ‘If 3/4 of your drink is the mixer, mix with the best’
    Brew: Jam & Toast Yorkshire Tea – builder’s brew strength

    Account Manager

  • Photo of Bryony Dodds Photo of Bryony Dodds

    Bryony Dodds

    Bryony has worked in marketing for several years and has a passion for all things creative.
    Specialism: Digital Marketing
    Favourite Ad Campaign: Anything Beauty Pie!
    Brew: Yorkshire Tea

    Account Manager

  • Photo of Grace Young Photo of Grace Young

    Grace Young

    Despite studying criminology and sociology at university, Grace decided to start her career in marketing in the theatre industry before joining Team Elf.
    Specialism: Creating client presentations
    Favourite Ad Campaign: Airbnb ‘Baecation
    Brew: Mint & Ginger Tea

    Account Manager

  • Photo of Josie Watson Photo of Josie Watson

    Josie Watson

    This is Josie’s first role in marketing and she has recently begun managing client projects.
    Specialism: Writing artwork briefs
    Favourite Ad Campaign: Warburton’s ‘The Giant Crumpet Show’
    Brew: Bird and Blend – Cold Weather Warrior

    Account Executive

  • Photo of Jon Roberts Photo of Jon Roberts

    Jon Roberts

    Jon has been a regular fixture and go-to firefighter pushing words and pictures around on screens for a vast array of clients since the days when mice had a little ball inside.
    Specialism: GM Briefs
    Favourite Ad Campaign: The spoof VW Polo ad featuring the suicide bomber and the ‘small but tough’ line.
    Brew: Ringtons Decaf Tea


  • Photo of Peter Jones Photo of Peter Jones

    Peter Jones

    Born in the ’70s, raised in the ’80s & ’90s and matured in the 21st century, Peter has been involved in the creative sector and design for most of his life.
    Specialism: Creative concepts applied across multiple channels
    Favourite Ad Campaign: Simply because it changed everything. Apple 1984.
    Brew: Don’t do hot drinks!


  • Photo of Amy Wright Photo of Amy Wright

    Amy Wright

    Amy has a degree in Advertising & Design and has worked in the creative industry for over 10 years.
    Specialism: Print design
    Favourite Ad Campaign: McDonald’s has some really creative campaigns!
    Brew: Coconut Latte


  • Photo of Rob Alderman Photo of Rob Alderman

    Rob Alderman

    Rob was educated in a time before computers were on every desk! So he must have at least 35 years in the design for print industry.
    Specialism: Design for print and creative artwork
    Favourite Ad Campaign: John Lewis Christmas advert 2016 ‘Buster on the Trampoline’
    Brew: Illy Intenso full-bodied filter coffee


  • Photo of Steve Pardner Photo of Steve Pardner

    Steve Pardner

    Steve has been designing and creating since first having fun on a Mac 30 years ago! When Photoshop had only one ‘undo’ and work was saved on a floppy disk!
    Specialism: All print design with a soupçon of 3D thrown in
    Favourite Ad Campaign: Apple’s Mac Book Pro-Ultra Thin Magazine ad
    Brew: Starbucks Caramel Mac with cream


  • Photo of Amy Irving Photo of Amy Irving

    Amy Irving

    Originally from Bolton, via Cumbria and now more Teessider than anything else (although she’s still never had a parmo!) Amy studied Graphic Design at uni and has been a graphic and web designer since 2004.
    Specialism: Producing Reports & White Papers
    Favourite Elf project: St Patrick’s Day 2019
    Brew: Good old Yorkshire Tea


  • Photo of Jon Tatham Photo of Jon Tatham

    Jon Tatham

    Jon has navigated his way through big and small agencies in the North West with a variety of creative hats on. An impassioned Creative Designer, Art Director and Designer Artist happily crafting in the print and digital realms.
    Specialism: Creative design concepts for print and directing photography
    Favourite Ad Campaign: Müller Light’s ‘Pleasure and Pain’
    Brew: Home-brewed Americano black coffee.


  • Photo of Sharon Armstrong Photo of Sharon Armstrong

    Sharon Armstrong

    Sharon has an obsession with patterns and colour and loves creating bold, joyful designs. She has over 20 years of experience in the creative industry.
    Specialism: Branding, packaging and illustration
    Favourite Ad Campaign: CPB London’s ‘Imagine’ campaign
    Brew: Hot Chocolate with cream and chocolate sprinkles


Like what you see?

Do you have a great eye for detail, a love of marketing and a passion to succeed? Interested in joining our team?
We’d love to chat, tell us your story.

Challenge us

Have you got a project you’d like help on? Need a hand delivering a campaign?
Get in touch and let us show you how we can help.


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